What is Social Media?

“Social media are media for social interaction, using highly accessible and scalable communication techniques. Social media is the use of web-based and mobile technologies to turn communication into interactive dialogue.” (as quoted by Wikipedia).

In plain language, social media is instant conversation with anyone, anywhere, anytime. Sharing your interests, feelings, likes & dislikes, thoughts & views for all to see. A real-time information network.

Many studies show that a consumer following a product or service on Facebook or Twitter will purchase that brand or product, especially when recommended by Facebook “Friends” or Twitter “followers”.

Wnat to know more? Call us for a chat, we’ll show you how social media can work for your business.


A popular quote these days from young and old: “I read/saw/heard about it on Facebook.” Well why not get people talking about your business and not just what they did on the weekend? Facebook is one of the biggest websites in the world, in Australia alone there are over 10,000,000 users.

A great way to take advantage of the increased participation is to set up a Facebook Business Page. In a nutshell this is your company profile on Facebook. People “like” your page and whenever they converse with your page, or you with them, it appears in their Facebook activity for all their friends to see.

With a Facebook Business Page you can engage with your customers and potential customers on a regular basis. A Facebook Business Page allows you to create a custom landing page for a very professional look.

A Facebook Business Page establishes another outpost for your business on the web and when you link your Page to your website you drive more traffic to your website, and, because search engines index content from Facebook your Business Page has the potential to generate better search engine results for your business.

Contact us NOW to get started on your Facebook Business page.


Twitter is a real time information network that allows users to share their thoughts in short bursts. “Tweets” are limited to 140 characters and all of your “followers” are able to view the tweet. Twitter is great for businesses to let all of your followers know about new products, latest news and for group communications. Twitter messages can be sent direct from your mobile phone.

Able Art & Print can help you with your social media marketing. Call us now to find out how.


LinkedIn is another social networking site, however it is aimed at professionals for business oriented social interaction. LinkedIn is a huge database of professionals and users can maintain a list of contact details of people they know and trust in business, in LinkedIn these are your “connections”. Your profile summarises your professional experience and expertise.

Join LinkedIn to share with like-minded professionals, search for long-lost colleagues and more.